{"id":1899,"date":"2022-10-06T19:51:05","date_gmt":"2022-10-06T19:51:05","guid":{"rendered":"https:\/\/bgal.com.mx\/en\/?p=1899"},"modified":"2022-10-06T19:51:05","modified_gmt":"2022-10-06T19:51:05","slug":"intellectual-property-video-games-and-tattoos","status":"publish","type":"post","link":"https:\/\/bgal.com.mx\/en\/?p=1899","title":{"rendered":"Intellectual property, video games and tattoos"},"content":{"rendered":"<p class=\"s7\"><span class=\"s3\"><span class=\"bumpedFont15\">Tattoo des<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">igner wins lawsuit against video game developer.<\/span><\/span><\/p>\n<p class=\"s7\"><span class=\"s3\"><span class=\"bumpedFont15\">Source: El <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">Espa\u00f1ol<\/span><\/span><\/p>\n<p class=\"s7\"><span class=\"s3\"><span class=\"bumpedFont15\">Undeniably, technology has <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">been revolutionary <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">in <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">the last ten years<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> and within various areas<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">, including the video game industry, which has developed very successful sp<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">orts sagas for gamers. To make th<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">at<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> happen, they <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">have <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">include<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">d<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> realistic playable avatars, recreating their appearance as faithfully as possible: physique, facial features, hairstyles and even tattoos.<\/span><\/span><\/p>\n<p class=\"s7\"><span class=\"s3\"><span class=\"bumpedFont15\">However, <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">this latter has been frowned upon by <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">several tattoo studio<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">s and artists, who created individual and personalized pieces for athletes, and whose designs were previously registered.<\/span><\/span><\/p>\n<p class=\"s7\"><span class=\"s3\"><span class=\"bumpedFont15\">Such is the case of the <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">tattoo artist Catherine Alexander, who in April 2018 filed a lawsuit against WWE, 2K Games Inc and <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">the distributors associated with the WWE 2K18 video game, claiming the <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">unauthorized <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">use of her tattoo designs on Randy<\/span><\/span> <span class=\"s3\"><span class=\"bumpedFont15\">Orton<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">\u2019s model<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">, <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">particularly, in<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> 2K video games, for which <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">s<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">he did not receive any royalties.<\/span><\/span><\/p>\n<p class=\"s7\"><span class=\"s3\"><span class=\"bumpedFont15\">More than four years later, <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">a<\/span><\/span> <span class=\"s3\"><span class=\"bumpedFont15\">Court<\/span><\/span> <span class=\"s3\"><span class=\"bumpedFont15\">in Illinois, <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">Unite<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">d States<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">issued a final ruling in that case<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">, which was basically about <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">the illicit use of the copyright <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">of <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">the tattoo artist. After a series of statements by both parties, the final decision favored Catherine Alexander over the wrestlin<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">g and video game companies.<\/span><\/span><\/p>\n<p class=\"s7\"><span class=\"s3\"><span class=\"bumpedFont15\">The jury found that the use of the<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> tattoos<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> previously registered by Alexander d<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">id<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> not comply with the fair-use<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> requirements<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">, and that the companies violated various copyright <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">dispositions <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">by using <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">it<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> without auth<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">orization from <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">her <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">creator. Given these conclusions, WWE and 2K Games will have to <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">economically <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">compensate the tattoo artist<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">.<\/span><\/span><\/p>\n<p class=\"s7\"><span class=\"s3\"><span class=\"bumpedFont15\">This case could set a great precedent for video games inspired by real-life personalities. Tattoo artists could become a new fact<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">or in the realization of characters within this form of entertainment, as this is not an isolated case, <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">since<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\"> the video game developer previously faced another lawsuit for the tattoos of various basketball stars present in NBA 2K. The company won on that occa<\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">sion <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">due <\/span><\/span><span class=\"s3\"><span class=\"bumpedFont15\">to clauses in its contract with the NBA.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tattoo designer wins lawsuit against video game developer. Source: El [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-1899","post","type-post","status-publish","format-standard","hentry","category-noticias"],"_links":{"self":[{"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=\/wp\/v2\/posts\/1899"}],"collection":[{"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1899"}],"version-history":[{"count":1,"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=\/wp\/v2\/posts\/1899\/revisions"}],"predecessor-version":[{"id":1900,"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=\/wp\/v2\/posts\/1899\/revisions\/1900"}],"wp:attachment":[{"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1899"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1899"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bgal.com.mx\/en\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}